Our mission is simple:
Use fewer resources now so future generations can thrive. We want Fierce Hazel’s products to appeal to everyone and with the least possible harm to the planet.
Excessive consumption is unsustainable for the planet. Period.
Being a small business is great because we get to build things the right way from the ground up. Being self funded allows us to focus on our product without the pressure of churning constant profit.
Minimizing waste is a top priority so we chose to use rescued material from the factory floor and to sustainably produce in an ethical factory. It’s how we do it, because it’s the right choice for us, the workers, and the planet.
Are we a zero-waste company? Not yet, but that’s our goal and that goal factors into every decision we make.
Our products are made entirely from deadstock—specifically, unused fabric left over at the factory by bigger clients that overestimated the amount required for production. (Read more)
The Evolution Convertible Backpack is made from remnants that otherwise would have been sent to the landfill. We rescue those pieces and repurpose them for the exterior fabric. It’s synthetic but is considered eco-friendly. (Read more)
Respect for all people
We feel confident that the factories we work with pay a living wage with reasonable working hours and a good work environment. We support fair wages, no child labor, and gender equality. There is no sustainability without ethics. (Read More)
We manufacture only a small amount… just the amount we think we can sell. The price per item is higher but the benefit is less waste.
Care for the planet
We use 100% sustainable packaging material. We never use plastic bags, and all of our packaging is either compostable, fully recyclable, and/or made from post-consumer waste.
At Fierce Hazel we are conscious of our own sustainability within our office and we reuse and recycle every item we can. (Read More)
Our trims (zipper, clasps, webbing, linings, etc.) are all on-stock material so as to not create more waste with custom production.
We are concerned with animal welfare and use no animal-derived materials in making any of our products.
We stand behind our products with a 100% satisfaction guarantee. If you don’t love it, we have a no-questions-asked return policy for 90 days after you purchase the product.
We are committed to not adding more waste to the planet, and we believe you are too. Together, we have the power to reduce the massive waste problem affecting our ecosystem by investing in quality pieces and supporting sustainable designers.